At the helm of HolleyWood Consulting are two powerhouse women with decades of combined experience in e-commerce, branding, operations, marketing, and executive leadership. Together, they bring a unique blend of strategic expertise, creative direction, and industry insight to every project—transforming businesses from the inside out.
Stacia HOLLEY
With over 25 years of industry experience, Stacia HOLLEY brings a dynamic background in e-commerce, brand strategy, operations, and executive-level support. Her career spans fashion, tech, media, and lifestyle sectors—delivering results for both startups and established brands.
E-Commerce & Digital Strategy
* Website design & Shopify development
* Marketplace integration: Shopify, Meta, TikTok Shop
* Sales reporting, licensee/royalty management, and financial analysis
Marketing & Public Relations
* Full-service marketing: digital, print, and social
* PR outreach, press releases, and crisis management
* Branding, advertising, and campaign development
* Proposal writing and pitch deck support
Social Media & Content Creation
* Social media management across platforms
* Content creation & influencer collaborations
* Community engagement and customer service resolution
Event & Sales Planning
* Special event production & tradeshow coordination
* Mass sample sale execution
* Public-facing brand activations
Operations & Executive Support
* Administrative management & executive assistance (CFO, COO, CEO, VP of Sales)
* US-based HR support & intern program development
* Organizational leadership & internal systems management
Brittany WOOD
Brittany WOOD brings a people-first, strategy-driven approach to business development with over a decade of experience in team leadership, creative direction, and operational excellence. With a strong foundation in e-commerce and digital integration, she’s helped brands scale from the ground up—turning big visions into structured success.
Team Leadership & Organizational Development
* Team building, hiring, and management
* Conflict resolution & escalation handling
* Organizational behavior analytics & workplace culture building
* Policy and procedure development
* Performance tracking & KPI analytics
Operations & Business Strategy
* Operations and systems management
* HR consulting & workforce planning
* Budget management & financial reporting
* Implementation of technology and workflow solutions
Creative Direction & Brand Experience
* Creative direction for brand campaigns
* Event planning, production, and catering coordination
* Brand storytelling & visual cohesion
E-Commerce & Digital Growth
* Shopify Partner & e-commerce strategist
* Marketplace integration (Shopify, Meta, TikTok Shop, Amazon, etc.)
* Digital tools implementation to streamline backend systems
Marketing & Customer Engagement
* Social media marketing & campaign strategy
* Community management & customer experience optimization
* Managing complex customer service cases with empathy and efficiency
With over 25 years of experience...
One founder leads with deep roots in website development, marketplace integration, and Shopify strategy. Her background spans brand-building, digital marketing, and public relations—offering clients full-scale support from concept to conversion. From creating sales systems and financial reporting structures to managing licensing, royalty data, and customer success, she’s the go-to for scaling your brand with confidence.