The EmpowersHER Maximizing Social Media Marketing for Your Online Shopify Store course, presented by HolleyWood Consulting, comprises six modules covering topics essential for black women entrepreneurs venturing into e-commerce. With approximately 35 pages of content delivered via PDF, the course includes:
In-depth discussions on setting up and optimizing Shopify dropshipping stores or online boutiques
Over 30 included activities and journal entries to foster reflection and growth
Modules covering topics such as market research, branding, social media marketing, and long-term growth strategies
Guidance on leveraging social media platforms, diversifying sales channels, and engaging with customers
Practical tools and strategies to empower learners with the knowledge and skills needed for success
BONUS Sample Journal Entries
Social Media Content Calendar Sample Entry
Brand Narrative Sample Entry
Blog Content Calendar Sample Entry
Brand Guidelines Sample Entry
Sample Customer Incentives Entry
Product Calendar RoadMap Entry
Through a supportive and empowering approach, the EmpowerHER course aims to equip black women entrepreneurs with the expertise to thrive in the e-commerce landscape and achieve financial independence.
